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The Publican Live 08

The Publican Live 08 trade fair took place at Kensington Olympia last week, offering a variety of products and ideas to prepare publicans across the UK for the year ahead.

Wine Village

Currently the biggest growth area in pub drink sales, wine is opening new revenue streams for publicans across the country. The Wine Village’s sampling piazza provided real-time advice on creating and developing your wine list, while wine retail experts were on hand to talk through how to maximise your wine profits with their informative seminar entitled ‘Grape Expectations’.

Food Market

This indoor borough market displayed a selection of old and new food offerings; everything from gourmet chips and olives to imaginative pastries were on show to help you enhance your current menu and keep your business in line with changing tastes.

The Cellar

Cellar specialists provided below-bar management advice on topics such as product quality, storage temperatures, cellar safety and cooling methods. The Cellar panel delivered advice on everything from managing fobbing response times to line optimisation.

Beer Gardens

A collection of some of the UK’s finest beers and cask ales, the Beer Gardens let you taste and choose from a wide list of beers that could differentiate you from your competitors in 2008. Brewery reps were on hand to talk you through their region’s offerings and advise on how you can expand your beer offering in the most profitable way.

Cider Orchard

Responding to increasing demand for over-ice and premium ciders, the Cider Orchard showcased some of the best ciders on offer to publicans this year. New improvements to pear cider production lines are changing the cider landscape; cider reps were on hand do talk you through the coming changes and how best to profit from them.

The 3663 Food Experience

The 3663 Food Experience provided three full days of tailored live cooking demonstrations, offering everything from coffee & pastries, starters and sweets to simple soup menus.

The Beer School

The Beer School provided lectures on best practice, increasing profitability, matching your food list with your beer list, and many more subjects tailored to the current market.

The Local

With 32 regional ales to sample, including the award-winning ‘A over T’ and ‘I can’t believe it’s not bitter’, The Local demonstrated how a carefully chosen cask ale offering can boost sales.

Bar Academy

World champion cocktail makers were on hand to teach you how to make cocktails that fit your pub’s atmosphere and market.

The Publican Theatre

The Publican Theatre remained a hub of ideas over the three days of the exhibition. The Sell More Save More panel provided advice on how to maximise sales and minimise wastage, while the Proud of Pub sessions offer money-making ideas from some of the most passionate and successful people in the pubs industry.

To find out more about the Publican Live 08, log on to www.publicanlive.com.

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