With 75 retail sites Socialites is at the forefront of the vaping industry.
The growth of the UK vaping market is unprecedented; be part of it with Socialites– one of the largest branded retail vaping businesses in the UK. The Socialites brand was created in 2012 by retail experts and development chemists; they saw a gap in the market for a high-quality e-cigarette brand supported by the best possible customer advice. Since then, the brand has grown significantly to become a multi-million-pound business.
With 75 retail sites we are at the forefront of the vaping industry. Backed by a leading €2 billion European healthcare company, our infrastructure is there to assist you in building a successful business. We are seeking entrepreneurial Area Development Franchisees (ADF's) with some retail experience, business acumen, and capital to build a long term relationship. ADF's will have the opportunity to take on exclusive regions in the UK and Eire comprising 5 to 30 locations. The cost of opening a site is set competitively in the region of £25,000 to £30,000 which includes your Socialites retail kiosk or store fit (included in the £10,000 Franchise Fee), your opening stock, associated costs and working capital.
Why Socialites is Different
Our background is in face-to-face retail and we believe that for longevity we need to offer our customers the best possible advice and retail experience second to none.
It’s all about customer education and as such we believe the retail experience should be open and welcoming. Our sites are Smoking Advice Centres, run by Brand Ambassadors who truly believe in our products.
It’s also all about our staff education and we provide ongoing training on new products.
Socialites locations are purpose built units in busy shopping centres, high streets and transport concourses.
Many of our competitors only open shops. We do have bricks and mortar sites but we believe in a mix of locations for our franchisees to maximize customer interface.
We invest heavily in brand identity, new store design and customer service. Furthermore, our web site is designed to ensure our Franchise Partners share in the rewards of online sales within their region.
Socialites is the only brand in Europe to be owned by a healthcare specialist in marked contrast to many of our competitors who are backed by global tobacco companies.
The fact that we are owned by a healthcare company means that we offer the best possible regulatory advice, UK pharmaceutical manufacturing knowhow, consumer marketing expertise and financial backing.
It’s all about our offering the best quality and most innovative products to keep ahead of our competitors. Socialites offer one of the widest ranges of products in the UK. We are at the forefront of new technology.
All of our e-liquids are manufactured in the UK in our own state-of-the-art factory using only pharmaceutical grade nicotine.
What Your Franchise Fee Includes
A ‘ready to trade’ Socialites Advice Centre retail kiosk or store (excluding any building preparation required)
Full POS package
A dedicated Location Team working across the UK and Eire to find and advise you on the best available sites in your area
Negotiation of licenses or leases
Thorough training for you and your staff from the start and throughout your tenure
What You Will Get in Return
Whilst we will provide you the best possible support, as with most things, your returns will be dependent on your commitment and passion to succeed.
Based on existing network performance, turnover will be between £150k to £500k per annum per location, but we will assist in providing Socialites Business Plan Templates to help you forecast your sites.
You have the opportunity to make an industry leading gross profit between 50% to 60% of your turnover dependent upon your product mix.
Description: With 75 retail sites we are at the forefront of the vaping industry. Backed by a leading €2 billion European healthcare company, our infrastructure is there to assist you in building a successful business.