Saved Franchises Enquiry
What is thebestof?
With thebestof, a franchisee becomes part of the community and works to connect local people and the businesses and organisations that serve them. The aim is to make local life better for everyone.
Our franchisees identify the best businesses in their local area and then using a suite of marketing tools unique to thebestof, work with the business owner to showcase and promote them. Founded by our CEO, serial entrepreneur Nigel Botterill, thebestof quickly became the fastest growing franchise in the UK and with an 11 year track record, it is certainly one the most successful.
What Can You Expect To Earn?
Stuart Pate. Franchisee for thebestof Kettering since 2005
The earning potential is very simple. It's very black and white
If you get 5 businesses per month that will get you £72,000 by the end of the year + £15,000 in sign up fees.
Imagine doing that in year2, year 3 and so on, you can clearly see what can be achieved.With 200 businesses your monthly residual income would be in excess of £19,000.Residual income is the key. It means that you do not have to think about how to earn each month because your income comes from monthly membership payments from your local businesses.There are additional revenue streams also. Every day is different but you get such a sense of satisfaction from this role which is why I have been a franchisee with thebestof for 10 years now and still enjoy it as if it were day 1.
Why Is thebestof Probably The Best Franchise Opportunity In The UK Today?
"Taking on a thebestof franchise was the best business decision I've ever made. With a very low cost base, my business creates a significant profit and continues to grow."
Nick Taimitarha, franchisee for thebestof Richmond since 2006
1. Huge demand
2. Low maintenance
3. No stock
4. No employees
5. Residual income
Why Does thebestof Work So Well For Businesses?
"75% of my work comes from thebestofbromsgrove, I have never before been so busy."
Adam Jackson, Professional Painting & Decorating, Bromsgrove
• UK people overwhelmingly prefer 'local' providers of goods and services
• Most people will always choose a local business - especially a recommended one
• Businesses know that they need to market themselves. What they are looking for is good value, effective marketing that works and which generates enquiries and new customers for them
• So thebestof provides business owners with exactly what they want - great value, multi-faceted local marketing that works
• ... and provides local people with what they want as well - the best local businesses all recommended by local people
What Does thebestof Provide For The Initial Investment And Monthly Licence Fee?
Having made the decision to purchase the Birmingham franchise, I have been overwhelmed with the high level of professional support and training that has been provided by the Head Office team. They go out of their way to support and help you grow through brand support, shared best practises and continual motivation to succeed. I am convinced by business would not have been so successful without them!"
Peter Higgs, thebestof Birmingham
Your franchise entitles you to trade under thebestof name and to make use of the entire package and proposition to build yourself a successful business that you will manage and run. You get access to all aspects of the business, including all the marketing material, the website, newsletters, prospecting system, thebestof CRM and unlimited training and ongoing support - all included.
We're very proud of the training and support that is available to our franchisees – it’s considerable, and we’re often told that it’s amongst the very best provided by any franchisor in the UK.
Who Makes A Super Successful Superstar Franchisee?
"What matters most is that each franchisee is a proper people person."Nigel Botterill, CEO thebestof
We’re extremely choosy about who we accept as a franchisee – it’s a people business after all. After ten strong years, Rosie Palmer(Head of Franchise recruitment) and thebestof team know well the characteristics required to become a successful franchisee. thebestof's application process may be rigorous, but new franchisees don't necessarily need sales experience or technical skills - What matters most that each new franchisee is a proper people person. If your bright and switched on, not intimidated by hard work to get started and you're passionate about making a positive difference to your community, then thebestof could be the perfect franchise opportunity for you. As a thebestof franchisee you'll become a 'word of mouth specialist' in your local area - a key influencer in your local business community.
Louie Clegg, thebestof Lichfield
I have been a franchisee for over 3 years and I honestly couldn't think of anything else I'd rather be doing! I love hearing and learning about other businesses and really get a 'kick' out of helping those business owners promote and market their business like no other.
Adrian and Amanda Keeling – thebestof Woking
For me, the single most important ingredient that I look for in any business is residual income, when customers pay you a set amount, every month. It’s the silver bullet that turns a ‘job’ into a ‘business.
The franchise is brilliant and the support is truly world class. After a few months I had a residual income of £5.500 per month every month. Many of my clients are rapidly becoming friends. I have already recommended this franchise to a friend; it’s great fun and worth every penny!”
Richard Taylor – thebestof Oldham
“thebestof was thebestof decisions that I have ever made!! Several months ago I decided that I wanted to work from home and spend more time with my young family. I looked at several franchises for me to work in the community and found thebestof which ticked all the right boxes. It could be run from home, allowed flexible work schedules to suit and above all was community orientated.”
thebestof was launched in 2005 by serial entrepreneur, CEO of N5Ltd and author of the best-selling business book 'Botty's Rules', Nigel Botterill. Nigel began his entrepreneurial career as a consultant before launching My Mag a 'business in a box', inspired by his wife Sue. Within three years they had helped set up over 1,000 local community magazines across six countries. It was immediately apparent that while the magazines were great, the world was beginning to move online. Nigel and his team were the first to react; they began developing thebestof. The impact of thebestof was immediate and dramatic. thebestof was the first national independent web directory, competing with the likes of Yell and Thompson, and people loved the concept and simplicity of the model.
An ever-evolving organisation, in the summer of 2007 the N5 team and some of the organisations top performing franchisees developed a completely new proposition for thebestof, that quite simply blew all competition 'out of the water'. thebestof franchisees are now able to offer their business members a complete marketing solution, including online, direct, outdoor media and network marketing solutions. In fact, it is this suite of marketing tools, unique to thebestof, that form the offer the franchisees take to their business members. thebestof continues to go from strength to strength with Nigel and his team amassing a cupboard full of awards along the way.
Nigel and his wife Sue collect one thebestof's many national awards
Whats The Next Step?
To discover whether your area is still available, to get a full information pack or for an informal chat contact Rosie who looks after Franchise recruitment or speak to a member of thebestof team
Ask us about our Franchise Information days– we hold them regularly and are happy to arrange 1-2-1 meetings with you to suit your diary. It's a great way to find out more and meet the head office team!
So you are thinking of buying a franchise…?
Adrian & Amanda Keeling, owners of thebestofwoking
Where on earth do you start? Do you want to spend your time making pizza, or would you rather sell telecoms to small companies? Which franchise offers the best return? Do franchises work anyway?
Well, I am pleased to say that we are living proof that, with some diligent research, you will be able to find a good franchisor that matches your life experience and your aspirations, which will provide that all important return on investment (ROI)
This is our story.
It was a rainy Friday in November 2013 when we got the call confirming that the sale of our small hotel had finally gone through. This marked the end of a dark period in our lives when everything that could go wrong, had gone wrong. Having spent most of our lives being really successful, we were too slow to notice that the world had changed around us and consequently our various businesses suffered terribly. This is a common problem for entrepreneurs.
So what now? We had the money from the sale, but this would not last forever. We needed another business, and were too long in the tooth to start from ground zero all over again, so, we decided to look at the franchise market.
As someone who has always done his own thing, Adrian was inherently suspicious of relying on someone else’s ideas. We all suffer to some extent from the “not invented here” syndrome!
So, with my wife Amanda we trawled through literally hundreds of franchise suggestions, from e cigarettes to oven cleaning, and everything in between. We eventually settled on 3 possibilities, e-cigarettes, Telco-in-a-box and thebestof.
E-cigarettes were rejected almost immediately as we both have a deep dislike of smoking and although these do not produce smoke, we decided we would not be able to live with ourselves if we promoted any kind of smoking.
The Telco franchise initially interested us, but after some vigorous research we decided that the UK market was saturated and the ROI did not stack up. Boring subject too!!
That left thebestof. As we worked through our due diligence with this franchise, we became more and more excited at the possibilities it held. It was unique. With over 300 existing franchisees, it clearly works which means so long as you are a people person, there is little risk. There was literally no competition - a rare situation in our over saturated UK markets. It supported local UK independent businesses. We could really have used their help in our previous businesses, so a great concept! It has a very clear fiscal model with an annuity revenue stream, which grows month in, month out. In other words, your customers pay you every month by direct debit, which is the Holy Grail for any business! We loved this model! No credit control and no huge backlog of customers not paying their bills!
We attended an information day where we met Michelle Downey, the Managing Director of thebestof and what a fascinating day it was! The whole concept is well thought out and is FUN!
The support infrastructure for franchisees is also amazing. It was clear that they really care about their franchisees. We purchased the franchise for our home town of Woking and were on the next induction day for new franchisees 5 days later!
So, as we sit here writing this article we are 4 months into our journey with the bestofwoking and can only say it has been the most amazingly fun experience that we have ever had running a business. The support from the franchisor has been nothing less than spectacular. Their vibrant office in Solihull is staffed by the most brilliant, motivated knowledgeable and helpful staff (actually staff does not do it justice, friends works better!) Everyone in the bestof organisation is focussed on finding new ways for franchisees to help clients, we attend brilliant (free!) training almost every month and there is a constant stream of great new ideas flowing down to the franchisees, so we no longer need to worry about being left high and dry because the world has changed whilst we were not looking!
Day one was to be honest quite difficult, we were all trained up, but had no clients! How do you get people to join an organisation of zero? Actually not so difficult! We needed, photographers, graphic designers, telesales people, the local cinema, and a printer, all of whom were excited to join us on a contra basis, their services in exchange for promotion by our organisation. We had clients and lift off!!
Very soon we were buzzing, actually ON FIRE. The pent up demand for local marketing proved to be astonishing. We now run two networking events per month, which regularly attract upwards of 35 attendees. We launched Surrey Dinner Club last week which proved hugely popular. Our client base is now approaching 40 companies and is growing fast. We have a better social life and more friends than we have ever had! The financial returns are also amazing with all those wonderful DDs rolling in every month….
So, how did we get known about by so many great local business owners and in this great position? The answer is simple; we networked and we networked and we networked. We joined the local chamber of commerce and all the networking groups in our area, BNI, BOB, 4N etc. Each week at 06:30am we were there networking with local business owners, and are still there. After a number of weeks, the other members of the various groups get to know you and trust that you will be able to help their businesses. You also get to know about them and how their businesses work, and this then puts you in a very strong position to understand exactly how you can most effectively help them. We are always positive, upbeat helpful and friendly, everything is possible. We always keep our promises and put our clients first. Nothing is too much trouble. People buy people.
Once we had made enough contacts among the local business community, we set up our own networking groups – Woking Connections and Woking Ladies, and now the Surrey Dinner Club. We found that the key is to get yourself out there and get your name known. Step out of your comfort zone, and push that great big heavy rock up the hill!! The heavier it is to push it to the top, the faster it will roll down the other side! Once you’re in momentum, you fly!!
Would we recommend thebestof?
YOU BET WE WOULD!! BUYING thebestofwoking IS THE BEST DECISION WE HAVE EVER MADE!!