Approximately 10,000 copies are produced every two months and they are distributed throughout the two months to ensure that there are always copies available for people to pick up. The website is also included within the sale and readers can view the whole publication on line electronically “turning” each page.
There is very little space that is unsold, other than information, such as useful and emergency telephone numbers and transport guides.
The publication enjoys an excellent reputation having been established for over seven years and consequently readers respect and trust the advertisers within it.
Most advertisers are long term clients and in some cases, have been advertising in excess of five years and the majority of new advertisers contact the owners directly, so there is no cold calling or hard selling required. Current advertisers include; restaurants, bars, plumbers, builders, computer technicians, mechanics and shops, as well as many other trades and services.
The current owners generally work three weeks during a two month period, collating or preparing and designing adverts where needed and the distribution is outsourced.
There is room for further expansion by increasing the size of the area covered or by introducing additional edition to cover other areas completely.
The buyer ideally will have experiance or an understanding of graphic design and be familiar with Quark, Indesign or Photoshop.
This is a great community business with excellent returns and very low outgoings and is a pleasure to run.
This publication is based in and around Estepona, but is currently worked from home and an office or location is not required, so it be based anywhere.
Is this business relocatable: Yes
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