Hilton Smythe are delighted to welcome to the market this well-established and very popular American diner business, which is ideally located within Bromley, Greater London.
The business was originally established in 1970 and has been in our client’s careful ownership since 2005. Only now is the business being offered to the market due to our client’s desire for a well-deserved retirement. The business currently operates 7 days per week and generates a turnover in the region of £396,700 per annum, with a gross profit of approximately 60%.
The diner is an American gangster themed restaurant, which offers the full American dining experience in one of the American style booths. The walls of the restaurant are covered in old newspaper articles, wanted posters and pictures of infamous gangsters of the 1930s including John Herbert Dillinger.
The restaurant offers a wide range of fayre, including their famous ribs, which are covered in a delicious BBQ sauce and the 16oz or 32oz T-Bone steaks, as well as a variety of beverages.
The property boasts 97 sq. metres of floor space, with the main dining area to the front of the premise, which is decorated to a very high standard with approximately 80 covers and a full commercial kitchen to the rear.
The business has built up an excellent reputation within the area and further afield, for the very high quality of the food and service offered, which has resulted in a very loyal client base, with a high volume of repeat trade and word of mouth recommendations. The diner also has excellent website reviews on the very popular travel site Trip Advisor.
We feel there is scope to increase the turnover by extending the opening hours, perhaps by opening for breakfast and lunch services. A new owner could also embark on a modest marketing campaign to highlight the food and services offered. The business already has an informative website in place at www.dillingersamericandiner.co.uk.
This is an excellent opportunity for a new owner to take this already thriving and busy business to the next level; therefore, early viewing must come highly recommended to avoid disappointment.
Dillinger’s American Diner occupies substantial ground floor premises, which is ideally located within the large suburban town of Bromley, Greater London. The business is situated on the busy Hayes Street and is surrounded by a wealth of complimentary shops and businesses, therefore benefiting from a high volume of footfall and passing trade. The business further benefits from on-street parking facilities to the front of the premises.
Bromley borough is the largest of the 32 London Boroughs and Bromley town centre is the largest of the Boroughs towns. It has a history dating back to Roman times and the current Civic Centre is built on the original Bishop’s Palace. Bromley town centre is considered to be one of the foremost retail centres in the south west. The town has a large retail area, including a pedestrianised High Street and the Intu Bromley centre, the main shopping mall.
The area is very well served by the public transport system, with a bus stop directly outside the property. The nearest railway station is Hayes, which is approximately 5 minutes’ walk away. The area is also well served by the A-roads, with both the A232 and A21 being within easy driving distance, which link to the national A-road and motorway networks. Croydon is approximately 7 miles and the City of London is 13½ miles away.
Substantial ground floor premises in an ideal trading location, briefly comprising:
American style booths with marble styled tables.
Tables and chairs.
Bar with wine refrigerator, WMF bean to cup coffee machine, shelving for glasses, electronic cash register and credit/debit card machine.
Commercial kitchen with:
2 x microwave ovens.
Stainless steel refrigerated preparation unit.
Glass fronted heated display cabinet.
Waste disposal unit.
Single sink unit.
Winter Halter dishwasher.
Flat iron grill.
2 x under counter refrigerators.
2 x under counter freezers.
Milkshake machine catering for four at a time.
2 x Valentine fryers.
Gas cooker with 4 x hobs.
Cutlery, pots, pans etc.
Passageway leading to a walk-in refrigerator and walk-in freezer.
Entry to the premises from front and rear uses fingerprint access plus lock and key.
The premises are fully alarmed and has a 12 x camera CCTV system.
We are advised Leasehold.
Original lease length: 20 years
Remaining lease length: 20 years
Review every: 3 years
Rent: £35,000 per annum
The business is open:
Monday – Saturday: 5.00pm – 10.00pm
Sunday: 3.00pm – 8.00pm
The business is owner run and managed with 17 x staff members.
The business generates a turnover in the region of £396,700 per annum, with a gross profit of approximately 60%.
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