Buying a Coffee Franchise in the UK
Whether consumed in a takeaway paper cup or on a café premises, the average cup of coffee consumed in the UK is sold at an exceptionally high markup. As a result, the UK is home to thousands of successful coffee shops and coffee suppliers.
With prices generally ranging from £1.50 to £3.00, a cup of coffee is a popular ‘personal treat’ for many that won’t break the bank in moderation; its relatively low cost, combined with the sharpening effects of caffeine, have helped coffee gradually earn a permanent place in the morning routine of millions of UK citizens. Compared to alcohol or tobacco, coffee is a low-impact vice, but the addictive properties of a cup of coffee mean that demand for the product remains strong in all seasons.
If you want to run a successful coffee franchise, you’ve got to cater to a customer base with finely-tuned taste. Your beans have to be roasted and ground to perfection and you will need to know your Arabica from your Robusta. There are a series of very specific rules that affect the flavour of a cup of coffee: for instance, when heating milk with a steam wand, if the milk is heated beyond 68 degrees Celsius, it burns and tastes sour. Information like this is vital if you want to make a success of your coffee business – as a franchisee, you can benefit from staff training programmes that ensure your whole team understand the principles behind a great tasting cup of coffee.