New to the market is an ecommerce enterprise which sells beauty products to customers across the UK.
The business specialises in selling fake eyelashes and adhesives of a premium quality and has quickly developed a robust client base which continues to grow, despite only establishing itself in 2019. Due to the business’s great success, it has more recently expanded into retailing liquid lipstick and beauty blenders, which have also been greeted with acclaim.
The vendor has implemented a fantastic social media marketing strategy, effectively utilising online influencers to reach its target audience and quickly increase the volume of sales. Influencers and customers alike have fallen in love with the high-quality materials used, the lashes’ volume, and their durability. The wide variety available to choose from enables customers to easily choose their perfect lashes for any occasion and individual style.
This is an ecommerce opportunity which is brimming with growth potential under its current marketing strategy.
Loyal customer base
Enormous growth opportunity
Low overhead costs
Strong supplier relationships