Wedding Services for sale in Cheshire

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Successful Lifestyle Magic Mirror and Photobooth Business

Cheshire, England

  • Price: £59,000
  • Annual Turnover: £60,000
  • Annual Net Profit: £20,000
Seller Reference: SMSB/PHBTHCH
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Business Description
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Seller Reference: SMSB/PHBTHCH
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Business Description
Founded in 2013 this business provides quality photo booth services, predominantly at weddings and in 2020 won the Gold Award for best photo booth / mirror in the North West wedding awards. The business currently owns 4 photo booths:
o 2 x vintage photo booths made with genuine antique brass and mahogany cameras that have been fitted with modern technology to enable the instant taking and printing of photos
o 1 x magic selfie mirror photo booth
o 1 x Rustic photo booth made from oak
o 1 x ‘paper moon’ sit on moon and backdrop set

All the booths are designed specifically to the vendor’s specification, providing the fun and speed of a ‘normal’ booth but with styling and aesthetics to enhance the décor, style or theme or a particular wedding, event or venue rather than detract from it. This provides a significant point of difference versus its competition. However, the hardware associated with each booth is ‘off the shelf’ ensuring it is easy to update the technology as it develops.

Customers are predominantly either wedding couples or wedding coordinators, venues and events companies acting on behalf of wedding couples. The business typically supports around 100 events per year (pre Covid-19) with the leads generated via:
• Wedding fairs 60%
• Repeat / referral / viewed at another wedding 25%
• Online search 15%

The business is run from home, with the equipment successfully stored in a single garage. Subject to honouring the existing bookings (mostly in the North West and Midlands) the business is easily relocated.

The sale includes the following equipment:
o Nissan NV200 van
o 2 x vintage photobooths both of which include antique camera housing, mechanical tower set up and drapes, DSLR camera, computer, screen, Dye-sub printer, backdrops/curtains & stand, lighting, vintage prop trunk and genuine item props (not cut outs or inflatables), hat stand, guestbook table.
o Selfie Mirror photo booth including touchscreen mirror with built in flightcase, 6 x mirror frames, computer, DSLR camera, dye-sub printer, flash unit, props
o Rustic photo booth including oak tower, flash, computer, screen, dye-sub printer, remote fire buttons, lighting, genuine item retro props
o Sit on ‘Paper moon’ backdrop and set
o 3 x wedding backdrops including hexagon arch, copper pipe arch and drapes
o Trade show/wedding fair set
o 20 themed prop packs (genuine items)
The website, social media accounts and appropriate software are also included.

Traditionally the vendor has carried out the admin and managed the events, but immediately prior to Covid-19, due to an MS dignosis had subcontracted out some administration (6 hours per week) and the events to 3 or 4 ‘boothers’ trained to fulfil the bookings.

There are significant growth opportunities since the owner curtailed marketing in line with her health issues and some immediate activities that would yield growth include:
• Attending more wedding fairs
• Additional improvements and SEO for website
• Promotion on social media especially Facebook and Instagram
• Promoting to events companies to do more corporate work, especially around Christmas
• Promoting the brand new rustic styled booth
• Working specifically with more venues
• New packages for post-covid larger family parties/reunions
• Expanding into other geographical areas

Prior to the vendor’s illness the business was generating sales of c£60k but more recently pre-Covid it was typically generating sales of around £45k and owner earnings of c £20k. The guide price for all assets and goodwill, including all the booths, props, website, social media accounts etc is £59,000. The vendor will support an appropriate handover.

The business is being marketed by and enquiries should be directed to them. Please do not contact the vendor directly.
Is this business relocatable:
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