Gator Business Sales are delighted to be working with the owners of this truly unique business which supplies robotic “handwritten” direct mail using real fountain pens and ink.

Clients include high-end retailers, marketing companies, estate agents, event organisers, charities, investment firms and print management companies. However, any business or organisation that wants to improve its marketing is a potential new customer.

The response rate from our client’s products is particularly impressive and ensures lots of repeat business. One regular user reports the same response from 200 robotically handwritten letters as 8,000 traditional flyers.

In addition to its UK clients, the business has a number of overseas customers, with the technology being capable of writing in most European languages.

The company currently operates from leasehold premises in the south of England. These will not transfer with the sale which will be on a relocation basis. Given the specifics of the business, it will be able to successfully operate from anywhere in the UK and potentially Europe.

Included in the sale will be all of the bespoke machinery utilised in the business, together with the proprietary technology. No employees will transfer but a comprehensive handover and training program will be provided.

Whilst established and profitable, this opportunity is being brought to market as it does not align with our client’s expanding core business. The acquisition would be particularly suited to an established company, in an allied field with existing infrastructure, looking for non-organic growth and a unique product line.